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Everything you need to write about NueCtrl — from brand assets to story angles.
Why NueCtrl Exists
NueCtrl was born from a simple question: Why spend $100-200 on a MIDI fader controller when your iPhone already has the sensors?
We set out to build a software alternative. What we discovered was even better: tilting your phone feels more natural and human than pushing mechanical faders ever could.
It's not just a budget replacement — it's a fundamentally better way to perform musical expression.
About NueCtrl
NueCtrl transforms your iPhone into an expressive MIDI performance tool. Composers perform real-time expression control using gesture-based motion — more natural than mechanical faders, more expressive than drawing automation.
Designed for professional scoring workflows. Compatible with any DAW. Available on the App Store.
What Makes NueCtrl Different
- Natural motion, not mechanical control — Hand gestures replace rigid faders
- Perform, don't draw — Real-time expression, not post-production editing
- One gesture, multiple expressions — Customizable presets
- Zero-friction integration — Works with your existing setup
- Built for real composers — Not another generic MIDI app
Download Brand Assets
Official NueCtrl brand assets for your coverage. All assets are free to use in editorial content with proper attribution.
App Icon
Official app icon in multiple variants
App Screenshots
iPhone screenshots showing key features
Suggested Story Angles
Pre-packaged story angles to inspire your coverage.
"The Conductor's iPhone"
How NueCtrl brings physical expressiveness back to digital music production. Explore the intersection of gesture-based control and professional composition workflows.
"From Film Scoring to App Store"
The journey from professional frustration to V1.0 launch. How real-world composer pain points shaped the design of a gesture-based MIDI controller.
"Motion Capture for Music"
Why gesture-based control is the next evolution of MIDI. How iPhone sensors enable 500Hz precision motion tracking for musical expression.
"The $200 Question"
How questioning the value of hardware MIDI controllers led to discovering that gestures are more natural than faders. The story of building a better tool by accident.
For exclusive stories or interviews, contact support@nuectrl.com
Ready-to-Use Quotes
Attributable quotes from the NueCtrl team for your coverage.
"We built NueCtrl to replace expensive hardware faders. What we discovered was that hand gestures feel more natural and human than mechanical controls ever could."— NueCtrl Team
"Your iPhone already has the sensors. We just turned them into the most expressive MIDI controller you've ever used."— NueCtrl Team
Get in Touch
For press inquiries, review copies, or interview requests:
Response time: Usually within 48 hours
High-res assets: Available on request
Promo codes: Available for press reviews